Empowering Businesses Through Intellectual Property Protection
SecureLink Brand Protection specializes in safeguarding businesses' intellectual property (IP) through expert consulting and investigative services. Founded by retired Special Agents from the Department of Homeland Security.
Our Services
Trademark Registration
Why it's important: Trademarks are the foundation of brand identity. Properly registering a
trademark ensures legal ownership, granting the right to prevent unauthorized use. Without registration, a business has limited recourse against counterfeiters or competitors who infringe
upon its brand.
Online Monitoring
Why it's important: In today’s digital age, counterfeit goods are increasingly sold online across websites, social media, and e-commerce platforms. Protecting a brand in the digital space is crucial as online infringements can spread rapidly, reaching global markets almost instantly.
Customs Registration
Why it's important: Customs authorities act as the frontline defense in preventing counterfeit goods from entering a country. When businesses register their trademarks with customs, they
empower border enforcement officials to identify and stop counterfeit shipments before they reach the market.
Factory Inspections
Why it's important: Factory inspections are essential for ensuring product quality, safety, and compliance with industry and regulatory standards. By proactively addressing production issues and verifying factory practices, brands can minimize risks such as defects, recalls, or non-compliance penalties.
Global Investigations
Why it's important: In an interconnected world, counterfeiting and IP theft are global challenges. Effective global investigations uncover counterfeit networks, identify bad actors, and provide actionable intelligence to protect your brand’s assets. These efforts help mitigate financial losses, enforce IP rights, and maintain customer trust.
Cybersecurity
Why it's important: Cybersecurity is a cornerstone of modern brand protection. As businesses increasingly rely on digital platforms, cyber threats such as IP theft, data breaches, and ransomware attacks pose significant risks. A strong cybersecurity strategy helps defend against these threats, ensuring
the integrity of your brand, the safety of sensitive data, and the trust of your customers.
Public Relations
Why it's important: A strong public relations (PR) strategy is vital for managing a brand’s reputation and addressing crises swiftly and effectively. In the face of IP theft, counterfeiting, or other threats, PR ensures that a brand’s value and customer trust are preserved. Strategic communication also reinforces a brand’s credibility and strengthens its position in the market.
About us
SecureLink Brand Protection, a consulting firm specializing in intellectual property (IP) protection, is here to help. Founded by former Homeland Security Investigations special agents with extensive experience in IP investigations, SecureLink provides comprehensive strategies to protect brands from counterfeiters, unauthorized use, and other IP infringements. In today’s globalized marketplace, companies are increasingly vulnerable to the risks posed by counterfeit goods, especially as online retail and international trade continue to expand. SecureLink is dedicated to helping companies defend their brands and intellectual property by offering expert guidance and solutions tailored to each client’s unique needs. SecureLink offers a range of services, including trademark registration, customs registration, online monitoring, and supply chain protection.
Through its partnerships with seasoned experts in the IP field, SecureLink provides clients with a proactive approach to counterfeiting issues and brand protection. Additionally, SecureLink liaises with law enforcement agencies, government bodies, and private sector entities, enhancing the effectiveness of its clients’ IP protection strategies.
"We’ve witnessed firsthand the serious risks that IP infringements can impose on brands and consumers alike, Our mission is to provide trusted, professional guidance that mitigates these risks, ensuring our clients’ brand integrity and protecting their customers."
Joseph Kochanskyj - SecureLink Brand Protection co-founder.
SecureLink’s Core Services Include:
● Trademark Registration: Advising clients on essential trademark protections both domesticaly and internationaly.
● Customs Registration: Ensuring clients’ trademarks are recorded with U.S. Customs and Border Protection and relevant customs agencies worldwide to block counterfeit goods at borders.
● Online Monitoring: Using advanced monitoring techniques to detect and report unauthorized use of trademarks online.
● Supply Chain Protection: Assessing and securing vulnerabilities in clients’ supply chains to minimize counterfeiting risks.
● Infringer Pursuit: Developing legal strategies to pursue and prosecute infringers aggressively.
SecureLink is also exploring membership with the International Trademark Association (INTA) to stay at the forefront of best practices and emerging trends in IP protection.
"With the surge in counterfeit goods and IP theft, it’s crucial for brands to have a reliable ally on their side, SecureLink is that ally, providing a robust defense against IP threats and supporting clients in maintaining control over their brand assets."
Donald O'Brien - SecureLink Brand Protection co-founder.
Why Choose Us
50+
Years of Combined Experience
100%
Client Satisfaction
More About Services
Trademark Registration
● Global Protection: Brands often operate in multiple markets. Registering trademarks in both current and potential future markets ensures long-term protection. Without this, brands risk unauthorized use in unprotected regions, which could lead to financial loss, dilution of brand value, or a lengthy legal battle.
● Deterrence: When a business’s trademark is registered in various countries, it sends a strong signal to counterfeiters and competitors that the brand is legally protected, serving as a deterrent for potential infringers.
Customs Registration
● Intercepting Counterfeits Early: Customs officials can seize and destroy counterfeit goods at the border. This prevents counterfeit products from reaching consumers, reducing the economic damage caused by counterfeit sales and protecting a company’s reputation.
● Strategic Trade Hubs: Many counterfeit goods move through key global trade hubs. Registering with customs in these transit countries prevents counterfeit products from moving freely along supply chains, further protecting the business from widespread
distribution of fake goods.
Supply Chain Protection
● Vulnerability to Counterfeits: From manufacturing to distribution, there are multiple points where counterfeit goods can infiltrate the supply chain. Regular inspections, track-and-trace technology, and pre-shipment inspections create a more secure and transparent supply chain, reducing the risk of unauthorized goods reaching the market.
● Brand Trust: Consumers rely on brands to deliver authentic, high-quality products. Any breach in the supply chain that allows counterfeit or substandard goods to reach customers can lead to a loss of consumer trust, damage to brand reputation, and potential legal liabilities.
Global Investigations
● Proactive Enforcement with Industry Leading Investigators: SecureLink collaborates with world-class investigation firms to provide in-depth IP investigations across markets and industries. Our services include identifying counterfeit suppliers, mapping distribution networks, conducting undercover operations, and coordinating enforcement actions with local authorities. This ensures robust protection for your brand in every corner of the globe.
Legal Strategies
● Deterrence and Punishment: Criminal prosecution or civil lawsuits can result in penalties, fines, or prison time for counterfeiters. These legal actions not only punish offenders but also serve as a strong deterrent for others considering infringing on a company’s intellectual property.
● Collaboration with Authorities: SecureLink's close relationships with law enforcement and government entities streamline the process of gathering evidence and enforcing IP rights. This collaboration ensures that counterfeiting operations are dismantled, and that the brand receives the protection it deserves through both civil and criminal channels.
Factory Inspections
● Physical Security for IP: SecureLink partners with experienced inspectors to conduct thorough factory audits, focusing on compliance, worker conditions, and quality control. Our services include pre-production and final inspections, material testing, and on-site verifications. These measures safeguard your brand’s reputation and ensure your products meet the highest standards, protecting consumers and building trust globally. Inspections also protect brand reputation by ensuring consistent quality and transparency throughout the supply chain.
Cyber Security
● Firewall Protection: SecureLink partners with top-tier cybersecurity firms to offer customized solutions, including vulnerability assessments, threat detection, incident response, and data protection strategies. By leveraging advanced technologies and industry expertise, we help brands safeguard their digital assets, prevent cybercrime, and maintain operational continuity in today’s dynamic threat environment.
Public Relations
● Public Perception: SecureLink works with expert PR firms to provide tailored crisis management, reputation building, and media relations services. We assist brands in developing proactive communication strategies, handling public responses to IP-related issues, and enhancing their overall market presence. Our PR services ensure that your brand’s reputation remains resilient, even in challenging circumstances.
GET IN TOUCH
Let’s Safeguard Your Brand
Ready to protect your brand's intellectual property? Reach out to us to explore customized solutions for your business.
Email: support@securelinkbp.com
Phone: 518-888-7135
